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Mazingira ni Afya
Competition
The agents that are already buying wastes will be the main competitors. The industry has been seen to be more attractive because of the high profits made so therefore high competition is expected. The threat of new entrance is moderate due to low start up capital and the process to start up a business in this industry is less complicated.
With the following analysis of the industry using porters five forces
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High threat of new entrants
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Threat of substitute products is low we are the only firm with such as idea and no other industry is doing the same or providing a similar product.
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Bargaining power of buyers is weak.
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Bargaining power of suppliers is weak
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Intensity of rivalry among existing firms will high.
Operating in a competitive industry we need to adopt a strategic option that will give value to both the company and the customers. By adopting a sustainable strategic plan that will make us more competitive such being more innovative in developing and adding new features to our products (such as providing them with additional tools that will enable them seek the use of our service) and develop good research and development strategy. Helping us to contact our customers more and providing them with their specific need/desires.
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